Birders' Calling Cards:
Black Swamp Bird Observatory has been using this small but mighty marketing
tool in a major way for the last three years. But, we didn't just stop with
the little cards; we backed up the message on our BSBO birders' calling
cards with a full-on program to build awareness within the business
community of the economic value of conserving habitat. We call the program
The BSBO Birds & Business Alliance, and it has been a great success, both
for BSBO and for the more than two dozen local, national, and international
companies on board. Here's a link to the program details on our website:
http://www.bsbo.org/birds_and_business_alliance_program.htm
In addition to handing out the birders' calling cards to people visiting the
BSBO's headquarters (located at the entrance to Magee Marsh Wildlife
Area),we also make the cards available as a downloadable pdf on our website
and on the website for the Biggest Week in American Birding.
Thanks,
~Kim
Kim Kaufman
Executive Director
Black Swamp Bird Observatory
13551 West State Route 2
Oak Harbor, Ohio 43449
419-898-4070
www.bsbobird.org
-----Original Message-----
From: Doug Snapp <[log in to unmask]>
To: [log in to unmask]
Date: Mon, 1 Feb 2010 11:17:22 -0500
Subject: Re: [Ohio-birds] Birder cards
In the fall at the Midwest Birding Symposium in Lakeside, they gave us
cards to pass out where ever.
Deena and I rented a house for the week before and ate a the Mon Ami
Winery and Restaurant twice. We didn't have the cards yet, but I wrote
on the bill, "Attending the Midwest Birding Symposium at Lakeside."
The manager came over and talked to us and indicated he was "glad to
have bird watchers" spending money. He was aware that many birders
visit the area "around Mother's Day."
We have a Cooper's Hawk as a daily visitor to the yard.
Doug Snapp
Columbus, OH
---------
Feeding Shakespeare's birds in Grandview Heights...
On Feb 1, 2010, at 10:55 AM, Andy Sewell wrote:
> Birders' cards are a good idea - I led a group from the Columbus
> Avid Birders to the UP a couple years ago and we had the same
> experience at Ang-Gio's (highly recommended, btw). Always thought it
> would be great for Ohio as well. I'd think that the more local the
> group, the better, because not only are you documenting that you are
> a birder and spending money at local businesses, if your card
> demonstrated you came a long distance to do so, I'd think that would
> have a big impact on the perception of birding as an important
> component of tourism promotion as well, not to mention giving some
> weight to local conservation issues.
>
> Andy Sewell
> Columbus, Ohio
>
> -----Original Message-----
> From: Ohio birds [mailto:[log in to unmask]] On Behalf
> Of H Thomas Bartlett
> Sent: Monday, February 01, 2010 10:47 AM
> To: [log in to unmask]
> Subject: [Ohio-birds] Birder cards
>
> For the last 10 years or so, various birding groups have been giving
> out cards which birders are to leave at places they visit, shop, eat
> at, etc telling the owners that birders were there and spent money. I
> always wondered how effective they are. Well Paula and I found out.
> Since the early 1990, when I go to the UP of Michigan, I eat at
> Ang-Gio's restaurant at least once over the weekend. It is a good
> Italian resturant. While eating there Saturday night, we got to
> talking with the owner. When I mentioned we were up there birding, he
> got very excited and ran over to the checkout counter. He came back
> with six of these cards which were taped together. They are cards
> from one of Michigan's birding groups and a little different than ones
> I have seen. They had a place for how much was spent. The owner
> proudly showed us that these six cards represented over $1000 in meals
> from just the last couple of weeks. He wanted to know if I had a
> card. I had cards from the Kirtland Bird Club in Cleveland but had
> left them home. Never again! He made sure to tell me that birders
> are always welcome at his place and make sure I tell other birders. I
> doubt if he donates to birder causes but I'll bet he brings up birders
> at chamber of commerce/business meetings. So some progress is being
> made to show the business community that birders are an economic
> force.
>
> Tom
> --
> H. Thomas Bartlett
> Tiffin, Ohio
> [log in to unmask]
>
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>
> Ohio-birds mailing list, a service of the Ohio Ornithological Society.
> Our thanks to Miami University for hosting this mailing list.
> Additional discussions can be found in our forums, at
www.ohiobirds.org/forum/
> .
>
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______________________________________________________________________
Ohio-birds mailing list, a service of the Ohio Ornithological Society.
Our thanks to Miami University for hosting this mailing list.
Additional discussions can be found in our forums, at
www.ohiobirds.org/forum/.
You can join or leave the list, or change your options, at:
http://listserv.muohio.edu/scripts/wa.exe?LIST=OHIO-BIRDS
Send questions or comments about the list to: [log in to unmask]
______________________________________________________________________
Ohio-birds mailing list, a service of the Ohio Ornithological Society.
Our thanks to Miami University for hosting this mailing list.
Additional discussions can be found in our forums, at www.ohiobirds.org/forum/.
You can join or leave the list, or change your options, at:
http://listserv.muohio.edu/scripts/wa.exe?LIST=OHIO-BIRDS
Send questions or comments about the list to: [log in to unmask]
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